Advocora started inside a small advocacy nonprofit in Tennessee, after the seventh time its development director exported a CSV at 11pm to thank a major donor. There had to be a better way. So we built it.
It assumes you can't handle complexity, so it hides it. It assumes you have a sales team, so it calls your donors "leads." It charges you per seat, per module, per email send — because enterprise pricing works on people who can't fight back.
Advocora is the opposite. We assume you're sharp. We assume your work matters more than ours. And we assume the right move is to give you one tool that does everything well, for a fair flat price, and then get out of your way.
The product reflects that. The Donor Garden treats your donors as people, not pipeline. District fields are first-class because advocacy organizations exist. Memberships are built in because charging $50/month for a "membership module" is rude.
Not leads, not contacts, not records. The product copy reflects this. The UI reflects this. Anything that calls a human a "prospect" gets rewritten.
One annual fee. Every feature included. Add seats free. If we add a module next year, you get it.
Full export, anytime, in your format. Migration out is supported with the same care as migration in.
If a feature is technically clever but doesn't help a nonprofit raise more money or thank more donors, it doesn't ship.
Half of us came out of nonprofits. The other half came out of building serious software. No interns running customer success. No outsourced support.
John, ED at a small Tennessee advocacy nonprofit, exports a CSV at 11pm on a Friday to thank a major donor. He decides this is the last time.
Built nights and weekends. Tested on real donor data. The Donor Garden is born — originally as a quick-and-dirty heatmap to answer "who haven't I called?"
Five Tennessee nonprofits — all neighbors and friends — ship their data over. Memberships ship as a feature because two of them needed it that quarter.
Advocora opens to nonprofits across the country. 200+ organizations on the platform. Stripe and Mailchimp integrations ship. AI thank-you drafts go live.
Event management with mobile check-in is in active build. Voter file integration and the Conservative States advocacy bridge ship before year-end. Read more on the homepage roadmap.
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